Learn how to take your business from flats to stilettos in this intelligently written, highly practical, and entertaining read. The Chic Entrepreneur teaches women business owners how to get out of the trenches and take their business to new heights by mastering the 9 dimensions of a flourishing business. Elizabeth Gordon, President of Flourishing Business®, a consulting firm teaches entrepreneurs how to build a business right. Gordon explains how to build an asset of inherent value instead of just a bigger job and points out common mistakes to avoid along the way.
· A step-by-step guide any female entrepreneur can use to build an effective business growth strategy for a company that will ultimately work without her.
· Features analysis of such companies as Nordstrom, Google, Whole Foods, and many others that lend a real-world insight to the 9 key business elements that are examined and explained.
· Shows how to define your company's unique value, generate word-of-mouth, and build an organizational culture in ways that are fun, creative, and true to your organization's strengths, mission and core values.